Episode Summary

What is the ROI of trust? How can you build more trust in your organization?

In addition to earning the title of "The Trust Ambassador," Bob Whipple has been recognized with a "Top Thought Leader in Trust" Lifetime Achievement Award by Trust Across America. He speaks internationally on leadership and specifically the development of trust. He is author of four books and over 100 videos on trust and leadership.

In addition to being CEO of LeaderGrow Incorporated, Bob is Chairman of the Board of Directors of the
Rochester Area Business Ethics Foundation (RABEF). He is also a Charter Member of Conscious Capitalism ROC and serves on the executive committee.

Episode Notes

Bob Whipple is CEO of Leadergrow Incorporated, an organization dedicated to development of leaders. He speaks on internationally on leadership topics and the development of trust. He is author of four books and over 100 videos on trust and leadership. His work has earned him the popular title of “The TRUST Ambassador.”

The Trust Across America organization has honored Mr. Whipple with the Top Thought Leader in Trust Lifetime Achievement Award. Bob is Chairman of the Board of Directors of the Rochester Area Business Ethics Foundation (RABEF). He is a Charter Member of Conscious Capitalism ROC and serves on the executive committee.

[1:20] Creating a "Leadership Laboratory" at Kodak

[3:15] Focusing in on trust as the "Golden Key" to leadership

[4:15] Helping leaders take responsibility for the level of trust in their company culture

[6:30] The process of building trust in an organization

[10:30] How to measure the ROI of trust

[13:10] A client case study on building trust

[15:00] Trust Across America Lifetime Achievement Award

[17:00] How we can change the mindset of business leaders to create more trust

[19:40] The four most impactful trust-building behaviors

[21:45] Creating a culture of feedback through "Reinforcing Candor"

[27:30] Giving trust to get trust

[30:00] What keeps more businesses from creating trusting, "conscious" cultures

[32:45] Advice on building your career

[36:40] Opportunities for students, managers and companies to learn from Bob

[40:15] Carving out your niche and becoming a thought leader

Learn more or contact Bob at https://thetrustambassador.com Find free videos on trust at https://app.avanoo.com/first3/517

About the Show

Capitalism has created massive gains in prosperity and yet also led to such inequality that a majority of millennials don’t believe it’s the best way to organize our economy. Yet some companies embrace a more "conscious" capitalism, with a purpose beyond profit and a balancing of the needs of all stakeholders rather than prioritizing stockholders...and they end up more successful in the long run! Join the EVOLution of Business podcast to learn from business leaders at the forefront of Conscious Capitalism, creating more inclusive prosperity for society while also leading to more success for their companies as well.

Our current version of capitalism is broken. It’s time For The EVOLution of Business.

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